Barco Escape debuted to audiences in the United States and Europe in fall 2014 with the hit film The Maze Runner, earning rave reviews from guests and critics. Audiences that experience Maze Runner: Scorch Trials in Barco Escape can expect to see more than twice as much content across all three screens as the first installment. This chapter's best adrenaline moments are transformed from a single screen into an ultra-wide, fully immersive experience that brings the entire theater to life.
A family-owned theater circuit with a mission to provide upscale, family-oriented entertainment, Cinepolis has enthusiastically adopted Barco’s cinema innovations over the past five years as it has grown its footprint from Mexico and Latin America, to India, the United States and Europe.
“Cinepolis is a long-time Barco partner with a well-established
reputation as a pioneer in movie exhibition,” says Ivan Cannau, Vice
President Latin America for Barco. “It has consistently adopted our
groundbreaking cinema technologies – in close to 4,000 screens worldwide
- to offer patrons the ultimate moviegoing experience.”
“This marks another exciting step in Barco Escape’s continued worldwide
expansion,” says Todd Hoddick, CEO of Barco Escape. “We’re thrilled to
team with Cinépolis to bring the future of the cinema experience to
audiences with the first installation of a Barco Escape theater in Latin
America.”
Rapidly forging a path toward the ultimate immersive cinema
Originally launching the format in five test theaters last September,
Barco has been working hand-in-hand with today’s top studios and
filmmakers to create projects that offer audiences an unmatched
immersive viewing experience - only available in theaters. The company
is also developing innovative, alternative content and event programming
opportunities to fill theaters during off-peak hours.
Barco recently announced a five-year, multi-title per year agreement
with 20th Century Fox to release films in Barco Escape. The company also
inked a deal with Jerry Bruckheimer Films to use the Barco Escape
technology on a new, upcoming project, along with re-envisioning a
classic Bruckheimer film in the format.
